Cooler Master is a manufacturer that is perhaps best known for its computer cases, computer cooling solutions, and power supplies. To help separate a new notebook accessory line from the company, Cooler Master decided to create a whole new brand called Choiix. Making its official debut at COMPUTEX Taipei 2008, Choiix hasn’t even populated its website with the product line. Thankfully, we were able to sit down with the folks at Choiix to find out what they’re all about what they’ll be able to bring to the table.
At launch, Choiix plans on having three items. They’re all meant to be both fashionable and functional.
Ergonomic Metal Sleeve for Heat Dissipation & Screen Protection
Designed for travelers, the Ergonomic Metal Sleeve actually serves too functions. First, it is a hard sleeve that you can use to protect your laptop or tablet PC while traveling. It is held closed by a series of three Velcro straps, but there are significant sections where your notebook is still exposed to the elements (and possible damage). In this way, it’s probably a better idea to stow the Ergonomic Metal Sleeve in a larger bag than to use the Sleeve on its own.
You’ll also notice that there is an aluminum plate on one side of the sleeve. This stiffness can help to protect the delicate touchscreens found on Tablet PCs and similar devices. Contrast this to soft sleeves that can still to prone to getting crushed. The outer casing will be available in a variety of materials, including leather and artist-inspired patterns. The basic ones will be sold in your choice of black, green, blue, and pink.
The second function of the Choiix Ergonomic Metal Sleeve is that it can be used as a lap or desk stand. The shape of the Ergonomic Metal Sleeve provides for an ergonomic typing angle. The aluminum plate is said to help with heat dissipation as well, though I’d imagine it can’t be that great if it’s blocking any vents in the base of your notebook. Choiix plans on selling three versions, supporting laptops ranging from 7-inches to 14-inches in size.
Easy Fit Eee PC Sleeve
There’s no denying that the Asus Eee PC and other similar subnotebooks are getting more popular by the minute. The laptop accessory market has to expand to accommodate these smaller computers, so Choiix is jumping all over this market with the Easy Fit Eee PC Sleeve.